We specialize in translating regulated, technical, and data-heavy ideas into brands, interfaces, and spaces that people instantly understand. From FDA-ready packaging to WCAG-compliant product UI, we build design that clears audits and drives adoption.
Based in Crystal Lake, Illinois, EMILIE HOFFMAN DESIGN STUDIO LLC partners with healthcare, fintech, manufacturing, and civic teams that operate under real-world constraints. We turn requirements into creative direction and compliance into compelling experiences. Our work spans brand systems, digital product UI, environmental/wayfinding graphics, and packaging & labeling audits. We are used to redlines from legal, feedback from clinicians, and stakeholder boards that need clear rationales. Every deliverable ships with documentation, spec sheets, and developer-ready tokens so execution is as smooth as the concept.
We design and audit packaging for medical devices, supplements, and industrial products, aligning structure, copy, and hierarchy with CFR/FDA and EU MDR expectations. You get master artwork, dielines, and language matrices that scale. We also create launch-ready imagery for retail and e-commerce.
From dashboards to data-entry workflows, we craft interfaces that balance speed with safety. Our systems include WCAG 2.2 contrast tokens, keyboard paths, and error-state patterns, plus Figma libraries and developer docs. We regularly collaborate with QA to validate real-world edge cases.
Hospitals, campuses, and civic spaces benefit from clear, anxiety-reducing navigation. We map decision points, plan sign families, and prototype sight-lines on location. Fabrication-ready drawing sets include materials, mounting details, ADA type specs, and phasing plans for contractors.
We tie design to operational metrics—reduced mis-fills on labels, fewer help-desk tickets after UI updates, shorter dwell times at decision points. Each project ends with a two-page impact summary and next-step backlog your team can act on immediately.
Our mission is to make critical information unmistakable at the moment it matters—on a crowded shelf, in a busy nurses’ station, or inside a data-dense application. We believe clarity is a safety feature and beauty is a multiplier. We pursue both.
Industries we serve: Healthcare & MedTech, Fintech & Insurance, Manufacturing & Industrial, Higher-Ed & Civic.
We clarify goals, constraints, and regulators, then gather artifacts—SOPs, audit notes, device photos, analytics. You receive a short plan with success metrics and an exact timeline.
Weekly drops include options, rationales, and live prototypes. Stakeholders weigh trade-offs early while we run quick tests for accessibility, readability, and task success.
Finals ship as production-ready files: print-spec artwork, Figma libraries, token JSON, and sign schedules. We support vendors and developers until your solution is live.
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Prefer email? Write to emilie@hoffmandesignstudio.info.